Strengthening Malaysian Companies’ Competitiveness in the Global Market Amidst Covid-19 Recovery Period

MONDAY, 28 DECEMBER 2020, KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) plans to engage with 13,000 Malaysian companies in 2021 through its Exporters Development (ED) and Export Promotion (EP) programmes, curated to build the global resilience of local companies, particularly in the post-COVID-19 recovery period. MATRADE has outlined 334 programmes in 2021, 277 of which […]

Gulfood 2021

THE ONLY F&B SHOW THAT MATTERS There’s no better time and place to accelerate your re-connection with the global food and business community. The year’s first and only live, in-person food & beverage sourcing event – Gulfood 2021 features 21 halls packed with diverse products from 100 countries. Alongside limitless opportunities to network with global […]

Export Promotion Programmes 2021

You may visit to view our wide range of export ready products. #onestopsourcing #productsofmalaysia

MATRADE Has No Contractual Obligations Over Contracts Signed by HW Lima with Third Parties

In July 2020, the Malaysia External Trade Development Corporation (MATRADE) has officially announced the postponement of the 17th edition of Malaysia International Halal Showcase (MIHAS) for a year due to the COVID-19 pandemic, which saw movement restrictions imposed around the world. Such a difficult decision was made after taking into account the safety of Malaysian […]

Smart Automation Grant (SAG) to Enable Future-Proofing of Local Businesses

Kuala Lumpur, 2 December 2020 – The Ministry of International Trade and Industry (MITI) today launched the Smart Automation Grant (SAG) aimed at encouraging the adoption of automation for industry players, particularly local manufacturers and service providers. YB Dato’ Seri Mohamed Azmin Ali, Senior Minister and Minister of International Trade and Industry said, “The Government, through […]

Automating for the Future: HEXA’s Journey of Digitalising Their Food Manufacturing Process

New digital industrial technologies have been instrumental in transforming the way goods are produced, enabling processes to be faster, more efficient and costeffective. The Industry 4.0 Policy announced by the Malaysian Government in October 2018 was to encourage players in the manufacturing sector, particularly SMEs, to evolve and leverage new technology, digitalisation and e-commerce platforms […]

17th MIHAS to Spur Innovation and Sustainable Growth for the Global Halal Economy

Kuala Lumpur, 17 November 2020 – The Malaysia External Trade Development Corporation (MATRADE) has announced the return of the 17th Malaysia International Halal Showcase (MIHAS), which will take place from 9 th to 12th September 2021, at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur. Organised by MATRADE under the patronage of Ministry of […]

2021 Exhibition List

Exhibition List 2021 Q1 NO 2021 Show Name Country Area Date 1 Winter Fancy Food Show 2021 USA San Francisco 17-19 Jan 2 Supermarket Trade Show 2021 (SMTS) Japan Chiba 17-19 Jan 3 ISM Sweet & Snacks Cologne 2021 Germany Cologne 31 Jan-3 Feb 4 Gulfood 2021 U.A.E Dubai 21-25 Feb 5 Food & Beverage […]

Free Trade Agreements

Malaysia is an open economy with a small domestic market. It is important for Malaysian businesses to go beyond our borders, explore more opportunities and expand markets. The free trade agreements (FTA) which the Malaysian government has signed can help companies to export. FTAs help to enhance our competitive advantage, strengthen investors’ confidence and to […]